How To Create Viral Post on LinkedIn

Generate leads from effective content marketing

Photo by Sagar Patil on Unsplash

Having viral content is hard to achieve or repeat. There is no exact formula to hitting it.

But I can give you tips on how to get more engagement and dwell time to your post by sharing some of my content that flew higher than I initially thought.

It is the key to getting leads that will turn into paying customers (eventually).

Breaking the formula per line item

Read closely my bully story that trended on LinkedIn.

Photo source by author

Please note that the first line must be jaw-dropping to your audience. It is like posting a short line to slap the (face) of your audience.

My actual first line in my post (is) that hook views

I got bullied at work.

The next step is to show your vulnerability. It should be solid. Here are the subsequent lines of my story

I was then a young manager.

A tenured employee of the company pointed me a finger.

I called her attention…